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Electronic Commerce 2012 7/e限時特價

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　　1.NEW! Focus on what's important: Streamlined Content. EC moves at the speed of technology, and to keep pace with this ever-changing information, this edition has been streamlined from 18 chapters to 15.

　　2.NEW! Go social: New Chapter on Social Commerce. Social commerce is becoming a major element of EC, which is why this text includes a new chapter–Chapter 7: Social Commerce–that describes this exciting topic to students.

　　3.NEW! Offer the latest information: Cutting-Edge Topics. This book presents the most current topics relating to EC, as evidenced by the many 2009-2011 citations. Overall, this text covers today's hottest topics such as:
　　-Social networking
　　-e-learning
　　-e-government
　　-e-strategy
　　-Web-based supply chain systems
　　-Collaborative commerce
　　-Mobile commerce
　　-Cloud computing
　　-Crowdsourcing
　　-RFID
　　-f-commerce

作者簡介

Efraim Turban
　　現職：University of Hawaii

David King
　　現職：JDA Software Group, Inc.

Jae Lee
　　現職：Korea Advanced Institute of Science and Technology

Ting-Peng Liang(梁定澎)
　　現職：中山大學教育部國家講座教授

Deborrah C. Turban
　　現職：Turban Company Inc.